Lined up against proposals that weren’t like for like
“It can be incredibly frustrating to make a really solid proposal to someone and be lined up against someone else’s proposal as if they’re like for like when you know that they’re not.”
Why Little Big Tech looked for proof
- Good work invisible to prospectsLittle Big Tech’s patching, backup testing and processes were invisible to prospects. Nobody could check them.
- Regulation on the horizonUK regulation was heading towards MSPs having to show their security and operational maturity.
“If you’re running a good MSP and you’re losing business to bad MSPs, this would be a great move for you.”
Joining Assurix
Little Big Tech was one of the first MSPs through the Assurix programme. Assurix connected to the tools Little Big Tech already used and turned work it already did into independently assessed evidence a prospect can check.
The framework showed where processes could be tightened, and its 40 security controls are aligned to NCSC CAF 4.0.
In the meeting, Nick explained Assurix, the standard and how Little Big Tech is held to it.
“So when we first met this prospect, we ran them through Little Big Tech, who we are, what we do, how we do it. And then at the end of our normal pitch... we then dropped in, oh, there’s this other thing. It’s called Assurix. Here’s what it is... That’s gonna give you the reassurance that we feel you’re looking for based on your recent experiences.”
“Our business is more mature, our processes are better, and we have the commercial advantage in competitive sales scenarios.”





